Fluentos cookies (GDPR & ePrivacy guide)

Fluentos Popup Builder uses storage technologies (referred to here as cookies for the sake of simplicity).

The “Cookie Law” dictates that website owners must collect consent to certain types of cookies from their visitors. When you install the Fluentos script on your website, you will need to update your website’s cookie banner with information about Fluentos’ cookies and collect the appropriate consent to these cookies from your website visitors.

Below is a list of the cookies used by Fluentos, along with their purpose and duration. This list assumes you use Fluentos for promotional purposes in connection with the sale of products or services.

Update your website’s cookie banner with this information.

If you use Fluentos for purposes other than to promote sales, we recommend that you check whether it is necessary to add information about cookies used for marketing purposes.

Marketing Cookies

These ensure that the campaign is shown to the end-user, determine when content is shown and allow personalized content.

Why fluentos.mk appears twice

LocalStorage is used for persistent eligibility/frequency logic, while SessionStorage is used for session-only values and outcomes.

Cookie Name: fluentos.mk (LocalStorage — persistent)

Duration: LocalStorage, permanent/until cleared

Purpose:
Used for triggers, when to show marketing campaigns, how often to show them, and which variant a visitor should see.

Detailed Purpose

Used to show marketing campaigns based on:

• Page view count, session count, session start time (e.g., show after X seconds), referrer domain
• Campaign seen count, close time and count (re-engagement limits)
• Per-session behavior limits (e.g., auto show/close after X time, max X times per session)
• Campaign ID to keep a consistent variant during testing

Cookie Name: fluentos.mk (SessionStorage — session-only)

Duration: SessionStorage, lasts only for a browser session

Purpose:
Stores session-only campaign customer-provided values and results (e.g., cart values or game outcomes) used to trigger and personalize campaigns and pass data to website integrations.

Detailed Purpose

Stores session-only campaign customer-provided values and results (e.g., cart values or game outcomes) used to trigger and personalize campaigns and pass data to website integrations.

• Read to display personalised campaign content
• Used as a trigger to activate campaigns
• Passed to the website integration for further use

Analytics/Statistics Cookies

These allow Fluentos to recognise and count the number of end users engaging with popup campaigns and to provide various statistics about engagement, including where the end user has been referred from and the conversion rate of end users.

Cookie Name: fluentos.an

Duration: LocalStorage, permanent storage until cleared

Purpose:
Supports campaign analytics by preventing duplicate measurement and storing basic session attribution details.

Detailed Purpose

Supports campaign analytics by preventing duplicate measurement and storing basic session attribution details.

• A safeguard to prevent analytics over-reporting of campaign impressions
• Reports session medium
• Reports attribution status (new / returning visitor)